A major aspect of keyword research is the ability to determine the competitiveness of your keywords. Depending on your website the importance of the keyword competition involved varies. But generally, the goal is to target highly searched for terms that have as little competition as possible…..
Continue Reading Add comment October 15th, 2005
Ever felt intimidated at the convoluted, jargon-ridden information about Internet marketing for small businesses available on the Net? Ever been horrified by the huge fees the experts charge, putting search engine optimization beyond your own means? Ever thought: What exactly is search engine optimization anyway, and can I do it myself?…..
Continue Reading Add comment October 3rd, 2005
Unless you’re new to the SEO world, you’ve probably heard people talking about the dreaded “Google Sandbox” causing their site to get poor rankings. Some people go so far as to say “all new sites must wait 6 months before being removed from Google’s sandbox”, while others adamantly deny the existence of any type of sandbox…..
Continue Reading Add comment September 14th, 2005
On-page optimization is often ignored by the top sites on Google - after all, who cares about a few percentage points when you can literally buy your way to the top of the search engine result pages (SERPs) with a bucket-load of inbound links?
Continue Reading Add comment August 26th, 2005
Google, I imagine have become tired of crawling billions of websites, most of which are largely inactive or abandoned or both. So they are giving webmasters (website owners) the opportunity to play a part in the frequency and importance placed on the crawling of our websites. Even to the point of giving us the ability to prioritize these aspects of the individual pages. In doing so, they are also having us do some of their work for them, which is OK, seeing as they are our websites. I think it’s grand.
Continue Reading Add comment July 31st, 2005
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